Pareto’s Principle: How To Apply The 80/20 to Social Media to Speed Up Time & Fast-Track Your Results…
So…
Vilfredo de Pareto was an Italian sociologist and economist who, during his studies, realized that, in general, 80% of a nation’s income was in the hands of only 20% of the population.
Wikipedia’s definition:
“The Pareto principle states that for many outcomes, roughly 80% of consequences come from 20% of causes (the “vital few”).”
Or you could say that:
80% of results are produced by 20% of causes.
So, here are some Pareto 80 20 rule examples:
- 20% of criminals commit 80% of crimes.
- 20% of drivers cause 80% of all traffic accidents.
- 80% of pollution originates from 20% of all factories.
- 20% of a company’s products represent 80% of sales.
- 20% of employees are responsible for 80% of the results.
- 20% of students have grades 80% or higher.
And so on….
But why does it matter?
You can use the Pareto law on social media, in your home based business and in many other areas.
Think of it this way: Under this rule, 20% of the things you do on Social Media produces 80% of your results…
And 80% of things you do produces only 20% of your results!
So, if you put that into a time perspective…
For every 10 hours you spend on Social Media “building your business”…
Only 2 of those hours are productive.
The other 8 hours are wasted with pointless, meaningless activities such as:
❌ Chatting with random people with no purpose.
❌ Reading worthless messages.
❌ Watching attention grabbing videos with no real substance just because they appeared in your newsfeed.
❌ Engaging on posts for the sake of it with just a few words.
❌ Browsing through your feed looking at unrelated things and then feeling depressed because other people seem to be living a better life than you.
❌ Posting any kind of content just because you feel you should or because you’ve been told to.
❌ Clicking an advert and then ending up down a rabbit hole looking at things that will distract you.
❌ Browsing endless different FB Groups.
❌ Constantly reacting to and checking your notifications.
❌ Constantly checking your messages in the hope somebody has messaged you.
❌ Etc, etc, etc…
And in all reality…
That’s 80% of your precious time wasted on activities that don’t really give you any results!
And it happens most of the time… to most people
They are essentially victims and slaves to the system.
Conditioned by the Master Marketers to react in a certain way to their stimulus.
And most probably…
They’ve got you too.
And again, if you’re like most people you don’t know what to FOCUS ON to get you the results you want and need.
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IT’S TIME FOR A CHANGE
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So, what if you learned how to use Pareto’s Law to your advantage?
And what if you totally turned it around on its head?
What if for every 10 hours you spent on your business… that 8 of those hours were productive and actually moved your business forwards?
What if you focused on developing the few “Master Skills” on Social Media that gave you 80% of the results…
Rather than being pulled in all directions by the Master Marketers…
And then you focused 80% of your time getting good at those “Master Skills” to absolutely SMASH IT?
This is BIG.
Think about the implications of this for a second:
>>> IMAGINE knowing a handful of places on Social Media where your perfect audience hangs out… rather than being a member of hundreds of groups with time wasters and tire kickers…
Every person you contacted, you actually got a reply from and they listened to what you had to offer 🙂
How many good quality conversations would you have as a result of that?
>>> IMAGINE having a winning formula for content creation so you knew what to post, when to post and where to post quickly and easily without feeling overwhelmed…
And every time you posted you got a great response and attracted the right people saying “Yes, Yes, Yes. I’m interested in what you’re offering”…
How much more money would you make as a result of that?
>>> IMAGINE having an exact follow up strategy for all those interested people which allowed you to quickly pre-qualify your leads so you spent most of your time with the 20% of people who were going to buy your products or services…
How much free time would you have as a result of that?
>>> IMAGINE having a Daily Method of Operation, or a Simple Social Media Routine you could do in 30-60 minutes or less per day.
You sit down at your computer, run through your DMO / Routine, get it done, get results and then go enjoy your life rather than being chained to the computer all day every day.
How much happier would you be as a result of that?
I know all this might sound like a “pipe dream”, however it doesn’t need to be.
See, it’s all about working SMARTER rather than harder.
It’s about focusing on those few “Master Skills” and getting good at them…
So you’re spending your time on the right activities rather than the wrong ones.
The GOOD NEWS is that there’s only THREE (3) CORE MASTER SKILLS you need to get really good at…